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Candles Go Only So Far

Monday, October 20th, 2014 | Relationships

Candles, rose petals, satin, succulent foods, perfume—you’re probably already familiar with all of these time-honored ingredients for creating a romantic mood on your honeymoon. But candles, rose petals, and other sensual ingredients only go so far. The real key to creating a romantic honeymoon is to spend time celebrating your relationship and your new life together as a married couple. After all, romance is more about the heart than the body. That doesn’t mean you should put the ...
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Giving a Sales Presentation? Make Sure You Know your Equipment!

Sunday, October 19th, 2014 | Marketing

Picture this: A county real estate association needs to update its Multiple Listings Service technology, and it has two options in mind. Product A has all kinds of bell and whistles, powerful search capabilities, and the ability to display more information, more photos, more of everything than the association's current system. Product B is a good program, but doesn't essentially offer more than an update of what they have now. Sales Rep A, young, handsome, well dressed, very ...
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Test Marketing--How to Increase Your Direct Mail Marketing

Saturday, October 18th, 2014 | Marketing

I've discovered a really fantastic way to discover what works best in direct marketing, BEFORE doing traditional direct marketing. Use these internet tools to find what works best, then apply what you've learned to your traditional direct marketing, direct mail, etc. It's fast and less expensive. How to Find What Works in Your Marketplace? Overture provides an excellent tool to find what people are looking for on the internet. For all practical purposes, you can use that to apply to other types ...
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CCM Music Recording Company Case Study Part 1 - Company Overview

Friday, October 17th, 2014 | Marketing

History, development and growth of CCM over time CCM, Colorado Creative Music, is music recording studio, founded in 1995 by Darren Curtis Skanson, primarily established as vanity label for producing, promoting and selling his own records, and consequently developed into microlabel with 4 product lines and 11 different albums. In 2000, the company sold 30,000 of Darren Curtis Skanson CDs and received net profit of $4,292.00. The company aims at expanding its customer base, acquire more ...
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The Importance of Business Marketing

Thursday, October 16th, 2014 | Marketing

Business marketing is one of the most important parts that your business needs to be addressed with careful attention and proactive thoughts. In last decade or so, the importance of business marketing has increased volcanically, as the advent of Internet and online business has ushered a whole new era in business. It should be noted that the competition and urgency among businessmen has increased due to the fact that Internet has rendered a whole world as a virtual world, and you never know ...
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Why Blogs Are Beating Out Ezines ... And Matter So Much to Your

Wednesday, October 15th, 2014 | Marketing

I was all set this morning to write about something totally different in this issue ... but thanks to the power of blogs, I'm here to deliver a totally different message. Namely the ascendance of blogs over ezines. First of all, you may notice that you're not getting a whole lot of issues of this ezine from me. Why? Because I've come to understand that blogging is faster. It's more immediate. It's got a wonderful airstream of energy that follows each post. And because it's less formal, it's ...
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Exhibiting Wizardry

Tuesday, October 14th, 2014 | Marketing

The world is suffering from a severe dose of Pottermania. Even if you don’t have kids, it’s impossible not to have heard about Harry Potter. In a relatively short time, he has cast his magical spell and become a veritable household name. His creator, J.K. Rowling has managed to pull off a feat that hasn’t been seen in decades — motivating kids to read because they want to and not because they have to. In the wonderful world of exhibiting don’t you yearn for that magic wand to give a ...
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Doing Business Just the Right Way in the Modern World

Monday, October 13th, 2014 | Marketing

The modern world is a complex mix of ideas and methods of doing business, but few persons know the types of businesses and advertising avenues to embrace to achieve success in life and business. This subject is so important, sensitive in this day, timely and complex such that, for the sake of being able to put the matter in the most concise form, I have brought together only the fundamental points in the writing of this highly abridged article whose title is still the title of a book which I am ...
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Help Repoorters "Beat the Clock" and They'll Help You "Beat the

Sunday, October 12th, 2014 | Marketing

Imagine that you had lunch with an important client or prospect. You thought you had plenty of time, but the client/prospect got chatty, the restaurant was jammed and service was slow. It's now about 1:45 and you're due back at the office for an important 2:00 o'clock meeting. You can't afford to be late. If you hit the traffic lights just right, you'll walk into the conference room right on time. But you don't hit the first couple of lights just right, and you're starting to sweat. Then at ...
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How to Become Invaluable to the News Media

Saturday, October 11th, 2014 | Marketing

All news reporters need third-party experts to help them explain issues, events and ideas to their audiences. A truly valuable expert is hard to find. Here’s how to become one and thus raise your value with reporters. A reporter seeks four basic qualities from a third-party expert. To succeed, you must master all four. First, be informed. This is more than being educated. You must keep abreast of changes in your field of expertise by reading the top periodicals in your line. Know what is ...
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